Car manufacturers
WhatsApp and AI agents for car manufacturers: from national campaign to dealership.
Walexia puts a WhatsApp AI agent to work for car brands. Your national Click to WhatsApp campaigns and your motor show or vehicle QR codes open a conversation; the agent qualifies the project, then the test drive request reaches your CRM or DMS, which routes it to the dealership. One number per site, one view for head office.
A demo built on your own scenarios.
By Fadi Hamichi, Sales Director at Walexia
- QR code · motor show
Hi, I scanned the QR code on the hybrid SUV at your stand. Can I test drive it near home?
Léa D. · 15:20Hi Léa! With pleasure. Which city do you live in?
Walexia AI · 15:20In Lille.
Léa D. · 15:21Thanks. Are you thinking of buying or leasing?
Walexia AI · 15:21Leasing, with a trade-in, within a month.
Léa D. · 15:22All noted. I’m passing on your test drive request: the dealership that receives it will contact you here to set the time.
Walexia AI · test drive request prepared- Qualified lead, high scoreLease · trade-in · Lille · within a month
- Request sent to your CRM or DMSSource: motor show QR code
- Routed by your CRM or DMSTo a dealership in the network
Over 50 companies already trust Walexia
Loved and used across France
1,000 conversations and 60 appointment requests for Rousseau Automobile. See our customer stories
The Walexia interface
All your leads in one dashboard.
Source, interest, result, then on to your CRM or DMS.
Dashboard
Last 7 days · 13–19 Oct. 2026
Leads this period
42
7 days
New today
5
Sun. 19 Oct.
To do
12
out of 42 leads
Won / lost
6 / 4
this period
New leads per dayTotal: 42
Lead sourcesleads · share
- Meta · Click-to-WhatsApp ad 16 38 %
- Website 11 26 %
- Google Business Profile 7 17 %
- QR code at the dealership 5 12 %
- Email / SMS 3 7 %
Sarah M. · source: Meta
Lead trackinglatest 4 of 42
| Received | Contact | Source | Interest | Status | Outcome |
|---|---|---|---|---|---|
| 19/10 · 10:03 | Sarah M.Family hybrid SUV | Meta | High interest | In progress | Open |
| 19/10 · 09:41 | Prospect 041Electric city car | Website | Interested | To do | Open |
| 18/10 · 11:05 | Prospect 033Compact SUV | Google Business Profile | High interest | Done | Won |
| 17/10 · 15:48 | Prospect 029City car | Email / SMS | Low | Done | Lost |
Qualification and follow-up42 leads
Interest level (estimated by the AI)
- High interest 11
- Interested 14
- To qualify 12
- Low 5
Status
- To do 12
- In progress 9
- Done 21
Outcome
- Open 32
- Won 6
- Lost 4
CampaignsLast 7 days · 13–19 Oct. 2026
Simple campaign
SUV test drive invitation · October
Completed · sent on 14 Oct.
120 contacts who agreed to receive messages
116 delivered 92 read 18 replies
Campaign with AI agent
Test drive request follow-up
In progress
48 contacts with an open request
31 conversations 12 interested
New campaign 1Audience 2Message 3Scheduling
To the CRM
Sarah M.
- Family hybrid SUV
- €400 to €600/month · within 3 months
- Call-back accepted · WhatsApp
- Follow-up: Julie, advisor
The team’s CRM
Connector, API or custom development, depending on the tool: defined during scoping.
Record sent
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1From message to record
Sarah’s request, qualified in WhatsApp, joins lead tracking with her car, her source and her level of interest.
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2Overview
One dashboard per dealership: leads for the period, requests to handle, results and campaigns.
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3Lead sources
Every lead keeps its source: Meta ad, website, Google Business Profile, QR code or email/SMS. Sarah comes from a Meta ad.
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4Qualification and follow-up
The level of interest helps you prioritise, without predicting a sale. Handling is tracked separately from the outcome: open, won or lost.
Scope a pilot on one region or one model.
We build the demo on your brand, your campaigns and your network, then scope a first roll-out with you.
From national to local
Six building blocks, from campaign to dealership.
National campaigns
One click opens the conversation
Your Meta Click to WhatsApp ads, national or regional, open an exchange where the AI agent replies on behalf of the brand, at any hour.
Motor shows and vehicles
A QR code on every medium
Motor show stand, displayed vehicle, brochure, poster, email: every link and every QR code carries its origin.
Qualification
The AI agent understands the project
Model, purchase or lease, trade-in, timing, city: the agent qualifies the request and gives it a score from 0 to 100.
Test drive request
Your tools route it to the dealership
The request reaches your CRM or DMS, with its source, score and a summary. Your tools then route it to the dealership.
Network
One number per site, one view for head office
Each dealership can have its own WhatsApp number, linked to the network account. Head office follows requests, response times and appointments, by site and by source.
For your IT team
Security and integrations
Hosting in France with OVHcloud, GDPR with a data processing agreement, controlled access, and data that is never used to train AI models.
In detail
What to know before a brand-wide set-up.
What is a WhatsApp AI agent for a car manufacturer?
It is an agent that replies, on behalf of the brand, to people who open a WhatsApp conversation from a campaign, a motor show or a vehicle. It understands the project, qualifies it and prepares the test drive request, which your CRM or DMS then routes to the dealership.
The journey: brand, AI agent, dealership
The national campaign or the QR code opens the conversation. The AI agent qualifies the project. The request reaches your CRM or DMS, with its source and score. Your tools route it to the dealership, which picks up the conversation on WhatsApp.
Automotive lead managementProof from two dealer groups
Walexia is live with dealer groups. At Pautric BMW & MINI, five entry points lead to the same agent: 30% of conversations completed over 15 days. For the Kia open days of Rousseau Automobile, across 5 points of sale: 1,000 conversations started and 60 appointment requests.
Customer casesSecurity and compliance for your IT team
Hosting in France with OVHcloud. Walexia by XV DATA acts as a processor under the GDPR, with a data processing agreement attached to its terms. Your data is never used to train AI models. CRM connection through the API and webhooks; for a DMS, case by case.
Security and integrationsA team in France, roll-out possible elsewhere
The Walexia team is based in France. As a Meta partner (BSP), Walexia runs your numbers on the official WhatsApp platform, and the solution can also be rolled out in other countries. The set-up by country and by brand is defined with you.
Does Walexia work with car manufacturers?
The live set-ups published on our website are those of dealer groups: Pautric BMW & MINI, and Rousseau Automobile for Kia. The same platform rolls out at brand level: national campaigns, QR codes, qualification by the AI agent and handover to your CRM or DMS. We build the demo on your brand and your network.
How does a national campaign reach the dealership?
The ad opens a WhatsApp conversation. The AI agent asks, among other things, for the city and the project, then the request reaches your CRM or DMS, with its source and score. Your CRM or DMS routes it to the dealership, according to your rules. Walexia does not replace the way your network is organised.
Can we use QR codes at motor shows and on vehicles?
Yes. Every medium gets its own WhatsApp link and QR code: motor show stand, displayed vehicle, brochure, poster or email. Each one carries its origin, so you know where every conversation comes from. Your dashboards then show the results source by source, with CSV and Excel exports.
One WhatsApp number per dealership, or one for the brand?
Both are possible. The most common set-up is one number per dealership, linked to the network account, with a consolidated view for head office. A single number for the brand works too: the agent then asks for the city and the need in the first messages, so that your CRM or DMS can route the request to the dealership.
Does Walexia connect with the brand’s CRM?
Yes. Walexia connects with HubSpot, Salesforce, Pipedrive and Zoho CRM, among others, and with other tools through its API and webhooks. The request arrives with its source, score and a summary of the conversation, so your teams don’t need to ask the same questions again. For a DMS, the connection is reviewed case by case, depending on your tool.
What should our IT team check?
Our commitments are set out in our terms and our data processing agreement: hosting in France with OVHcloud, controlled and logged access, encrypted exchanges, data kept separate for each customer, and notification of a data breach within 48 hours at most. Your data is never used to train AI models. Full details are on the security and integrations page.
How is a set-up for a brand priced?
Every project is tailored: it depends on your network, your campaigns and your integrations. Meta’s fees are included in the price of each engaged conversation. Fill in the scoping sheet on the pricing page and you will receive a proposal within 24 hours. No commitment by default, with two months’ notice.
Discuss your project
Show us your conversations. We’ll show you what comes next.
A demo built around your business, your tools and your organisation.
During the demo, you will see:
- a qualification scenario close to your business;
- the shared inbox and the hand-over to an advisor;
- the possible connections with your tools;
- the budget items to plan for.
Request sent
Thank you. A member of the Walexia team will contact you to agree on a time slot. This message is not an appointment confirmation.